Developed a robust social media program and ran brand awareness campaigns that led to a 43% increase on engagement across target social media channels.
Coordinate monthly content calendar and design original content for LinkedIn, Twitter and Facebook. Implemented a brand new strategy after surveying analytics over the course of 6 months. Along with introducing new brand guidelines to streamline all social media.
Oversee logistics of 15+ trade shows/events such as coordinating with hotels, handling site visits, and off-site activities.
Manage internal events from ideation to implementation along with onsite assistance for all tradeshows.